The history of SEH

The history of SEH

For over 40 years, SEH | United Hoteliers has asserted itself through a spirit and a philosophy that unite and guarantee the expertise of hoteliers loyal to the hotelier tradition and who love their job and their region. With its four brands, SEH | United Hoteliers has now adopted a true European ambition. 


Some key dates

  • 1967: Inter-Hotel, an international tourism and business chain, was set up by independent hoteliers in the south west of France, in the form of a non-profit organisation.
  • 1968: Relais du Silence, a chain of quiet, boutique hotels, was set up in the Rhône-Alpes region, also in the form of a non-profit organisation.
  • 1988/1989: Inter-Hotel became a Cooperative Public Limited Company with variable capital (L'Européenne d'Hôtellerie) with a Supervisory Board made up of elected hoteliers, representing the different regions of France, and a Board of Directors.

Also transformed into a Cooperative Public Limited Company with variable capital, Relais du Silence underwent reorganisation and internationalisation, with a Management Board made up of elected hoteliers representing the different countries.

  • 2009: the P'tit Dej-Hotel and Qualys-Hotel brands were created.
  • 2010: the two cooperatives merged to form the Société Européenne d'Hôtellerie (SEH), making it the leading multi-brand cooperative group of independent hoteliers.
  • 2011: SEH | United Hoteliers was set up. 
  • 2012: it turned to Country Managers to develop its presence on the international stage, covering the following destinations: Spain, Italy, Benelux, Germany, Austria and Switzerland. 
  • 2014: SEH now represents:
    • 4 brands
    • 550 hotels, 1 to 5 stars
    • A presence in 10 European countries
    • 20,000 rooms
    • 4,800 hotel employees
    • More than 45 employees at the group head office
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